How to Niche Down

In the business world, being the jack of all trades but master of none can be detrimental, especially for small businesses. In this episode, Taylor Barnes and I discuss how focusing on the things you’re great at, and having the discipline to say no to the things outside your wheelhouse, can return dividends in your ability to retain and acquire customers.

“You want to be great at a few things, that’s really what’s going to put you on the map.” - Taylor Barnes